Start A Smart Company

startup company data

What’s up !!! This is THE stephane ANDRE. I watch an Olivier Roland’s video  and I learned some good stuff.

To create a company, most people advise to leave school or job to be 100% focused on creating the company. I advise you to start your business part-time and continue your school or job. An excellent method for this is « Lean Startup » . The principle of Lean Startup is to put on the market as fast as possible your product/service at minimum viable.

2 different methods

method scientific

Classic

Let’s take a closer look at what most people do. A person has an idea to start a company, so this person does a market research to minimize the risks. Then this person will seek financing with bank loans after calculating the needs of the business. These business needs based on a 3-years business plan that is extremely theoretical and hypothetical. You should know that in 99% of cases, as soon as the company is open and prospects are in contact with the products/services, these business plans have no connection with the reality of the field.

The problem with this method is that this person works for 1 year to create a product/service and when it’s available, this person realize that everyone doesn’t care. When the product/service isn’t selling, the stress rises enormously and you have to find a way to pay back people who lend money to your company.

Lean startup

With the Lean Startup’s method, when a person has a product/service idea, the principle is to find the minimum basic function of that which would interest the audience and the prospects who would be willing to buy. Then you have to do a test as soon as possible on the market. There is something very important that Michael Masterson said : « Before your business make its first sale, it’s nothing more than a set of unproven ideas that you are spending money on ».

That is why it’s necessary to set up a field test in the most real conditions possible with the most minimal version of your product/service.

Here is an example with someone who wants to buy a parking lot to rent it :

  • With the classic method, this person bought a random parking lot hoping to have many prospects interested in renting it.

  • With the Lean Startup method, this person will find an interesting parking lot to buy. Then this person will post an ad in an ads posting site and on social media and will wait to see if there are peope interested in renting it. If people call this person to say : « I’m interested in having your parking lot, I’d like to rent it », in this case this person will buy the parking lot. If nobody is interested in the parking lot, this person will not buy it.

Test quicky

test field

There are several other methods like this to test. In my case, it’s my blog to build my brand and until today, I’m doing it part-time. Here is a 3-part article in the power of a blog ( here  ).

Create my blog allowed me to :

  1. To know if I could find and keep my rhythm to write articles

  2. To know if I could share interesting things to create an audience

  3. To know if I could possibly monitize this blog with this audience

Once you have the idea, you need to test it as soon as possible to see what is happening on the field to collect feedback from the first customers and to know if you have an interesting business model or not. This test is excellent for eliminating a lot of uncertainty.

The cool thing about the Lean Startup method is that you’ll really start investing a lot of time, money and energy when you have your first customers who will help you improve your product/service.

Let things be clear, Lean Startup isn’t a magic formula, it’s necessary to act and start the process again, until you have a product/service that interest people.

Subscribe to my newsletter and share this article if you think it can help someone you know.

-Steph

The Reasons For An Asymmetric Body (Part 2)

asymmetical body

I watched a Jamcore DZ’s video  and I learned good stuff.

If you didn’t read the Part 1, click here .

When it’s a real weak point, the only thing you can do is to be persistent and patient. For this, it’s important that you learn to isolate and feel the muscle’s sensation.

Learning to isolate muscle involves 2 things :

brain muscle connection

  1. Intermuscular competition. Sincerely, 95 % of people do exercises don’t isolate and don’t feel their muscles. It’s not their fault, there are people who learn it intuitively. When you learn to use it with the « magic touch » technique, you’ll evolve much better and discover the real bodybuilding (the fake bodybuilding is to have the biggest muscles in the world).

    Intermuscular competition is to work a muscle but in fact, it’s the dominant muscle that works more than the muscle targeted by the exercise. For example, bench press targets chest but it’s shoulders and arms that work more than chest. Biceps curls target biceps but it’s forearms work more than biceps. Squat target quadriceps/hamstrings but it’s glutes work more than quadriceps/hamstrings. Intermuscular competition is the inability to isolate and work (feel) the muscle you should be working on.

    2. Engine program. The engine program is to connect your brain to your muscle. When you do an exercise, you leave a piece of memory in your brain, a piece of memory in your muscle and a piece of memory in your nervous system (the nerves in your muscle). When these 3 pieces of memory connect, this is the engine program. This is the brain-muscle connection. But beware, when you do an exercise with a poor execution, you do this exercise in « intermuscular » mode and repeating this exercise with a poor execution, you’ll create and improve a defective engine program. If you do an exercise with a good execution, you will create and improve a correct engine program.

Solution

solution

  1. Be more aware of intermuscular competition. That means you learn to isolate and feel the muscle you want to work. You need to be patient because it’s a skill that comes with time. Changing work angles for an exercise allows you to feel your muscle differently.

  2. Learn to isolate your muscle to improve your engine program. As you know now, during an exercise you create a piece of memory in your brain, muscle and nervous system.

  3. Discovers muscle contraction. You need to use an middle weight to discover the muscle contraction. It’s impossible to discover this with a heavy weight because, in this situation, you’re only focused on doing as many reps as possible. With a middle weight, you can focus on feeling your muscle because it’s a weight you can manage

  4. Learn how to transfer sensations. When you feel that your muscle doesn’t really work, corrects the movement’s execution to have the sensation on the muscle you want to work.

Execution, execution, execution. You need to practice as much as possible to improve your brain-muscle connection. This is the best way to evolve but I warn you, you need to be patient because it takes time. This is not something you learn in 12 weeks.

It’s also important that you organize your training program intelligently in the week. For exemple, don’t work your biceps 2 days in the row because your biceps need to rest. Organize the training of your muscle groups so that it doesn’t interfere in the recovery. For example, one day you train your legs and the next day you run. In this situation, you don’t help your legs to recover.

All former professional bodybuilders (who talk about this) say that steroids don’s help as much as the media make believe. Steroids only help to recover. Watch this Rich Piana’s video.

Personally, I don’s like steroids and I don’t advise you to use this. That is my position and I will repeat it again.

Now, it’s your turn. Start to learn to feel your muscles to improve your body. And the most important, be patient because it take time.

Share this article if you think it can help someone you know. Thank you.

-Steph

The Reasons For An Asymmetric Body (Part 1)

asymmetircal body

I watched a Jamcore DZ’s video  and I learned good stuff.

When I look in the mirror, I see that my right biceps is bigger than my left biceps. And I also see that my left calf is bigger than my right calf. I think you too, you have weak points and an asymmetrical body like me.

I tried several technique to clear the weak point of my left biceps by doing more reps or lifting heavier with my left arm. But it didn’t work as I thought and I realized that there were even more factors that caused my asymmetrical body.

You have to know that there are real weak points and false weak points. And yes, there are 2 type of weak points.

Past sports

sports

These are the sports that you have done regularly before you train seriously at the gym. For exemple, I played soccer for 2-3 years so I developed a lot of my legs and calves. I have been doing karate, kung-fu and taekwondo for years (I have more than 15 years of martial art) so I developed a lot my back, my arms, chest and my abs. My past sports allows me to develop all these muscles (calves, legs, back, arms, chest and abs) even more easily.

Now I’m going to tell you about the difference between a real weak points and a false weak points. In my case, I have nice abs, nice, chest. My arms are correct (I have one arm bigger that the other) and my legs are correct (I have one leg bigger than the other).

For example, a soccer player or a cyclist will use his/her legs and calves more often. A boxer will use his/her arms, back and abs more often. This shows that the past sports is important in muscle development because people developed more rapidly the upper body’s muscles rather the lower body muscles or the reverse.

So don’t worry because absolutely everyone has an asymmetric body (if you know a person who has a 100 % symmetrical body, attention, it’s a robot).

Genetic

genetic

It’s the moment to go to the higher level. Now, you understood that there are people who can easily develop the upper body’s muscles rather that the lower body’s muscles or the reverse. In both case, there is the same problem : an asymmetry.

We’re human beings, we are not perfect and that is normal. Professional bodybuilders also have an asymmetric body like you. It’s for everyone like that. When we look at the mirror, we have a more developed part than the other.

Here are the causes.

Bone

bone

Because of your bones, there is one side of you body that can lift easily heavier weights that the other. So the side muscles that can lift easily heavier develop faster.

A) clavicle length

We all have a longer clavicle than the other. Take you time, check the length of your clavicles, you will be surprised. When the clavicle is longer, this affects the leverage when you lift weights. This means that it boost your strength and your muscular growth.

But, there is a solution to avoid that there is a big difference between the 2 sides. It’s learning to isolate and feel your muscle. I use a technique called « magic touch ». Before doing a set, I touch with my fingers the muscle that I have to work. This allows me to be focus and stay focus on muscle sensations. This is to create the connection between my brain and my muscle.

This is why it’s important to take light weights to learn how to perform a movement to learn the muscles sensations. For example, bench press. There are people who use too much shoulders when the arms are straight. Bench press is an exercice to work mainly chest and not shoulders. So pay attention to your muscles sensation when you to an exercise and adjust.

B) Short and long muscles

This is really a genetic case. There are people with short muscles or long muscle. Take as an example a short biceps and a long biceps.

A short biceps responds slowly to training because the muscles is less close to insertion with the joint.

A long biceps respond quickly to the training because the muscle is closer to insertion with the joint.

As you can see, there are some similarities with the clavicle’s length. When the muscle is long, it’s easier to develop the muscle.

This is something you can’t change and doing an operation to lengthen your muscle is useless. It’s your genetics that decides whether your muscles are short or long.

dorian yates

Wait, it’s not over yet, there’s still plenty of other things in the genetics that influence muscle development. In your training, you can use several techniques to stimulate your muscle fibers like « High Intensity Training » . Dorian Yates (6x Mr. Olympia), used this technique during his career as a professional bodybuilder. This technique stimulates muscle fibers even more that hypertrophy .

There is also nerve genetics. It’s the ability to isolate and feel the muscle you’re working on. It’s an ability that improves only with experience and time.

Here is the end of the Part 1. The Part 2 comes soon.

Share this article if you think it can help someone you know. Thank you.

-Steph

The Confusion Of Whey Protein

confusion

I watched a JamCore DZ’s video  and there is good stuff.

People have a lot of questions about whey and they become crazy. Companies take advantage of this confusion to make money without educating people.

People who are misinformed think whey help to lose weight. It’s for this reason I’m writing this article to explains how work whey. The notion that whey makes you lose weight or make you shredded is not always the case because you have to follow a very special protocol.

There is 3 types of whey : concentrate, isolate and hydrolizate.

Look this metaphor :

  • Concentrate = Mini Cooper

  • Isolate = BMW

  • Hydrolizate = Porsche

 

These 3 categories mean the ability to assimilate, save and rebuilt your muscle tissue These 3 categories have the same goal, the only difference is the speed of protein’s absorption by your body. It doesn’t mean the concentrate is bad. In each category there is good and bad quality.

Whey

whey protein

The whey is extracted from cow milk.

Concentrate whey has a rate of protein of 60-80 %. The rate of carbohydrate is high because of of the sugar that has in the form of lactose.

Isolate whey is extracted from concentrate whey by a cold process to not denature the whey. The isolate has a higher rate of protein, less carbohydrate and the same rate of lipid than the concentrate. But there is not lactose. In the isolate whey there is not lactose then if you have flatulence, the quality is bad.

Hydrolizate whey is extracted form isolate. The hydrolizate whey is predigested by a a microfiltration process. This process make absorbing easier for your body. The rate of protein is higher than the isolate.

The isolate and the hydrolizate are more BCAA than the concentrate. The concentrate whey is the slowest to go to muscles to rebuild them.

All this works if you do the good things

Which whey take ?

All depend of your budget. There is rich and poor people. But what is interesting is that you can be poor, buy concentrate whey and gain muscle and you can be rich, buy hydrolizate whey and do stupid stuff and don’t gain muscle. The type of whey doesn’t matter because it’s the person who is organized, disciplined and who have goals that will succeed.

When take whey ?

when

It’s a snack between breakfast and lunch then between lunch and diner. You can take it after training, it’s better to take an isolate or hydrolizate whey because they’re rich in BCAA (amino acids) to rebuild your muscles faster. You can take also a simple source of sugar like vitargo that composed of maltodextrin and fructose.

Now, if you’re drying out, you can just take isolate or hydrolized to gain muscle.

When can take concentrate , isolate or hydrolizate whey (it depends on your budget) with a good source of carbohydrate (oatmeal and a banana) and a good source of lipid (peanuts or almonds butter). These good source of carbohydrate and lipid are better than mass gainer you can buy in shops. These mass gainers are a lots of crap and sugar in there. Don’t buy mass gainers, it’s expensive and bad for your body.

The notion of whey can allow you to lose weight by magic is a scam ! You have to do things right, it means follow a nutritional plan and a workout plan.

Whey is more absorbed by you body with water. Take it with cow milk is less assimilate, it’s a little bit better with coconut milk and almond milk. But the best way for your body to absorb completely the whey is water.

How much gram per meal ?

For men is around between 30-40gr of protein or whey per meal. It’s around 3gr of leucine that is responsible for the synthesis of protein and also responsible to rebuild muscles. Remember 3gr of leucine is important for the whey’s quality you buy. For women, it’s 20-25gr per meal.

How to know if it’s good quality ?

good quality

First

It’s impossible to buy 1kg (2.2lbs) of high quality whey at prices offered by brands. Because most of companies to sell whey at these prices (high quality whey is very expensive), they do what we called « spiking ». It’s increase rates by playing with amino acids to pass tests and sell more. The 2 countries in the world with the best whey quality are Japan and New-Zealand because their laws are very strict.

Second

You need to check there is 3gr of leucine. The leucine must be on the nutrition facts label or nutrition information panel on the whey’s pack. If it’s less than 2.7gr, don’t take this whey, it’s crap. Why ? Because normally you must have more than 2.7gr of leucine per dose (for men 30-40gr of whey = 3gr of leucine). If there is not the dose of leucine on the nutrition facts label, don’t buy it.

Per dose of whey, you should have 25 % of BCAA and the leucine should be at 11 % of the 25 % of BCAA (around 3gr of leucine).

The source of milk should be without hormones. It means the cow should be fed with grass.

The treatment of protein should be at low temperature as for the isolate so as not to be denatured. If it’s denatured, the quality decreases.

There is not artificial sweeteners and artificial flavor. The less ingredients in the whey, better is the quality.

I will not advise you a brand. You’re a smart person, now with these information, you’re able to select yourself your whey.

Searching, studying, have a great physique is not only the body, it’s also the mind because it’s the mind that make the body even more.

-Steph

Hack Discrimination

hack

I watched a Olivier Roland’s video  and there is good stuff.

You company can help you to avoid discrimination. Discrimination is something real in our society. According to skin color, country of origin, sex, diploma, etc, you may be victim of discrimination. People can refuse you to hire, be paid less or not evolve at the same speed as the others, etc and it’s often insidious. Nobody will tell you in front but it’s in the thought of people.

Create your company is one of the best way to hack discrimination and to ensure that you suffer less of this discrimination.

Look, when you use a product or a service from a company, do you ask to see boss and employee diplomas ? No, because you see that this company is effective and it meets your needs.

But when you’re looking for a job, you know that diplomas are important. If today, it’s hard to you to find a job you like because you don’t have the diploma or you stopped school too early, create your company allow you to hack this problem efficiently.

Attention, there are some domains where this hack doesn’t work like medecine, lawyer or notary. Diplomas are necessary for these protected jobs but it’s a minority of jobs in relation to all jobs of the world.

Let’s be clear, it doesn’t mean that discrimination will disappear by magic. By exemple, if you’re in a racist or sexist environment that you’re employed or that you created your company, you will have the same problems but there is a way to have a company which greatly reduces discrimination. Create a company on internet, an internet company.

Internet company

internet company

Create an internet company help to reduce discrimination because people doesn’t ask to have face-to-face interaction. You can sell in the whole world and you don’t have to put your picture on your website. By this way, you hack discrimination. Even if you choose to developp your « personal branding », you have a huge leverage in the whole world that you help you to hack effictively discrimination.

It requires to have an entrepreneur’s mindset, take matters into your own hands and move your ass.

I’m not saying that we shouldn’t try to change society but changes in society take decades. Here you have a concrete solution to reduce discriminations that keeps you from evolving as fast as you want

-Steph