infopreneur, internet, information, product, laptop, entrepreneur,

What’s up ? This is THE stephane ANDRE !!! I watched an Olivier Roland’s video and I learned some good stuff.

I discovered what it was an infopreneur by reading Tim Ferriss‘s book « 4-Hour Workweek ». It was a book that was recommended in a personal development’s blog and this book has completely changed my way of seeing a « job ». This is definitely a point of view that we don’t learn at school, even at business school.

The profession of infopreneur is a very interesting profession and evolves all the time because of new technologies. In fact, if you don’t know, an infopreneur is a person who earns money on internet with information products. These information products aren’t news but they’re information to help people achieve a goal on a specific area.

What is special about this job is that we enable people to be more effective in things that are important to them and the result is that they’re happier.


One of the advantage of this job is geographical freedom. The company is based on internet, which means that you only need a computer and an internet connection to work. There is no obligation to go to a workplace, you can work every day in a different place or in a different country as long as you have access to an internet connection. There are more and more jobs that allow you to have this freedom like programmer, virtual assistant, bookkeeper, data entry, copy writing, translator, travel agent, transcriber, etc.

It’s a profitable business because selling information on internet makes it easier to reach a large number of people with little money.


internet company

Imagine how it was to sell a book before the invention of printing. Even if you had written the best book in the world, it was hard to live on it. Imagine, so that 2000 people can read your book, you needed 2000 handwritten copies of your book. Copying books was not a really cool job, so you can imagine how complicated it was. If you offer me a job that consists of copying 2000 books of 300 pages, I’ll answer you : « No, thanks !!! ».

With the invention of printing, authors started earning more mony because more people could read their books and that to increase later with the invention of copyrights.

With digital books (ebooks), it’s possible to sell 100 or 1 000 000 books without the huge costs of printing, distribution, storage and return management. There are still costs but they’re very low for the servers and the support (for example a client didn’t receive the email to download the ebook).

With internet, it give you the opportunity to manage the distribution of your information products yourself. Before internet, you had to have an appointment with a manager of a radio, television to reach as many people as possible. If this manager liked your work, you could have ads on radio, television but if this manager didn’t like your work, no ads.

Many talented people couldn’ have a great exposure to make known their talent because of these « Gatekeepers ». Internet allows you to no longer need to these gatekeepers to reach a large number of people.

If you want to know more, I advise you to read this article that I wrote. Click here .

Subscribe to my newsletter and share this article if you think it can help someone you know. Thank you.


P.S. If you’re in Miami and you like Caribbean food, go to my cousin’s bistro to eat Haitian food, click here.

Intention (Part 3)

 lose fat

Chad Fowler’s story (continue)


“I learned the basal metabolic rate (BMR), also known as resting metabolic rate and I was amazed at how many calories I should eat to stay the same weight. It was huge. As I started watching calorie in healthy food, I felt like someone who had just eating non-stop all day if I wanted to stay huge. The BMR showed that (1) it wasn’t difficult to cut calories and (2) I must have made BIG mistakes before properly consume these calories, not small. This is good news”.

“Then I learned that 4 000 calories equals about 1 pound (0.45 kg) of fat. I know it’s too simplistic, but it’s cool. Simplify is one of the next things I’ll mention as a tool. But if 4 000 is about 1 pound (0.45kg) of fat and my BMR makes it fairly easy to eliminate certain number of calories per day, it becomes quite clear how to lose a lot of weight without exercise”.


“Add in a calculation the number of calories you burn in 30 minutes of exercise, for example, and you can pretty quickly arrive with a formula that looks something like:

BMR = 2 900

Current intake = 1 800

Deficit from diet = BMR – current intake = 1 100

Burning with 30 minutes of cardio = 500

Total deficit = deficit from diet + 30 minutes of cardio = 1600 “.

“So 1 600 calories saved in a day or nearly half of 1 pound (0.45kg) of bad weight I could lose in a single day. So to round up, I can lose 5 pounds (2.2kg) in 1 week and a half without working too hard. When you are overweight of 50 pounds (22.6kg) that makes 10% of your goal rapidly and it’s real“.

A important thing which I referred earlier is that all these numbers are somewhat bullshit. And it’s cool to realize that it was possible to make these major changes. When you are 50-70 pounds (22.5 -31kg) overweight or just lose weight, worrying about counting the calories consumed or burned is inaccurate. The fact of the matter is that there are no tools available for normal people that will tell us exactly how much energy we will burn or consume. But the numbers will direct you to the right direction, you can make a big difference”.

clothe size men

“Here is another useful pseudo-science thing: apparently 10 pounds (4.5kg) of weight loss is roughly clothing size [XL → L → M]. This has been a huge source of motivation. I loved donate clothes all year and shop without guilt”.

clothe size woman

“As a nerd, I am too easily discouraged by data collection projects where it’s difficult or impossible to have accurate data. I train myself now to forget all these differences”.

“Add that knowledge was the basis to understanding the way metabolism works. The main things I changed : Breakfast with 30 minutes of walk and eat 5-6 times per day about 200 calories at each meal. How I measured calories I didn’t. I put up an exact meal plan for just one week, I buy all ingredients. From there, It not a complicated work. I am become aware of it, based on 1 week of how many calories were contained in different types of food and I just guest portions. Again, try to count calories too strictly takes a lot of energy and demotivating . Establish a rigid model for a week, then use it as a basic guide is more durable and fun”.

“Just a few more tips” :

“I set up an office where I could pedal a recumbent bicycle while I’m working. I did really, a part of the book The Passionate Programmer was written, I played video games, chat with friends and looked ridiculous TV shows. Here’s how I learned to maximize my time while I stay in my aerobic zone. I know a lot of creative people hate exercises because it’s boring. I was before in this camp (I’m no more things change once you agree) The bike / office was my savior, this mix with a measurement system”:


“I have a heart rate monitor (HRM) and I started to use it for everything. I use it while pedaling to ensure that even when I do it, I enjoy, even to play video games, it make me feel good. If you know your heart rate zones (easy to find on internet), the discomfort of feeling to not be a fitness expert is quick forgotten. 30 minutes in your aerobic zone, it’s a good exercise and burns fat. Calculate how many calories you burn (the good HRM will do it for you) and the experience is fun and motivating. I started to wear my HRM when I was doing things like boring tasks in the house. You can clean the house and quickly burns fat. It’s true. With the constant use of HRM, I could combine fun and exercises or boring tasks and exercises, making all this and more I became less lazy”.

build muscle

“Building muscle is, as you know, one of the best ways to burn fat. But geeks don’t know how to build muscle. And as I mentioned, geeks don’t like to do things they don’t know how that works. We like the data. We appreciate expertise. So I hired a trainer to teach me how to do. I thought I could let go of the coach after a few sessions when I had learned to do “good” exercises but I stayed with all year”.

“Finally, as I said a friend, my difficulty is to write my ideas for weight loss, I lack specific knowledge”.

use data

“To some extent, the answer is simple “diet and exercise”. There are no gimmicks. I just used the data that we all have access to and simply trusted biology to work its magic. I gave it a trial of 20 days and I have lost a significant amount of weight. Even better, I started waking up in the morning thinking about exercises because I felt good”.

“It was easy”.

It was easy for Chad through its Harajuku Moment. It worked well because he used numbers.

In the next section, you will have your numbers. That’s when the fun begins.