Trick To Be More Productive

work

What’s up ? This is THE stephane ANDRE !!! I watched an Olivier Roland’s video  and I learned some good stuff.

Have you ever finished a day completely exhausted and after analysis, have the impression of having accomplished nothing ?

Don’t worry, it has happened to me and it happens to everyone a few times. The truth is that it’s important to understand that there is a difference between being productive and being busy. It’s really something that you have to remember often.

To be busy

Here is an example, imagine that you spend all day pushing a building with hands. It’s serious, you really want to move the building. It’s obvious that at the end of the day, you’ll be very tired but the building will not move.

You’ll have to spend a lot of energy, give a lot of effort but the results are negative, the building did not move a millimeter. In fact the efforts you make aren’t systematically correlated to the results you will get.

With the building’s example, it’s easy to understand that this task destined for failure but with the activities of every day, it’s more complicated to identify.

Let’s use another example. Imagine that you spend all day pushing a block of stone on the sand. At the end of the day, the block of stone will have been moved a little bit (and this is a better result than with the building). But is there a way to move this block of stone faster ? Yes, with a crane, it’s more efficient and it takes less effort. It’s true that finding a crane requires a lot of energy and time, but the crane allows you to have better results more impressive. With the crane, you can move the block of stone in 30 minutes to the destination.

To be productive

be productive

Often the methods to be productive requires a lot of effort and you have the impression to build nothing, but when the methods are put in place, it will give you continuous results without asking you a lot of effort.

Today, after my training, I spoke with a gym employee about blogs. He wondered why I had a blog because for him blog are dead. It’s true that blogs are less fashionable than videos and it’s true that a blog takes years to have an interesting traffic to build a company.

But what he doesn’t see and what the majority of people don’t see is that if the content of the blog has no expiration date, 5-20 years later, your blog’s content will have always value and will be usable. If yo create content based on news, 2 months after your content is no longer valuable and no longer usable.

And it must be added that the blog’s mailing list is more efficient than social media’s subscribers when it comes to promoting your product/service. It also makes me think that since 2005, every year, people say email is dead, ahhaha haahahah.

Vision

It’s not easy to realize that we’re busy instead of being productive and it depends on our perception. By having a clear vision of what you want, you create a company that is at the service of your life rather than your life at the service of your company. Creating content with no expiration date to educate people is my vision. On internet, one of the keys to success is to be able to create the maximum content without expiration date to not be dependent on fashion phenomens.

With this vision, it helps you identify when you’re busy and when you’re productive. This skill allows you to search for what is most effective to reach your vision. At first, there are things that you consider effective and they’re not and vice versa. The process to reach your vision is to explore new things to move forward and grow.

Have you already identified things in your work that you think are effective and in fact they aren’t (like pushing a building with your hands) ?

Subscribe to my newsletter and share this article if you think it can help someone you know. Thank you.

-Steph

P.S. If you’re in Miami and you like Caribbean food, go to my cousin’s bistro to eat Haitian food, click here.

Topic Of Content To Publish On Internet

internet content blog video youtube channel podcast

I watched an Olivier Roland’s video  and I learned good stuff.

Many people are wondering how to find the content to publish on a blog or a Youtube channel. Before creating my blog, I was also asking this question and maybe you’re asking yourself this question today.

You want to create a blog or a Youtube channel for several reasons. And I think one of the reasons is that you want to build your own company. In this case, I advise you that your content is influenced by these 3 things :

  • Passion – It must be a subject that fascinates you.

  • Skill – It would be nice if it’s something you already have skills in.

  • Economic potential – If your idea has no economic potential, you will not be able to build your own company.

There is something surprising with the economic potential. It’s possible to create a profitable blog or Youtube channel on a subject that doesn’t interest you. For example, there is a person who has a blog to teach math to help students in school to pass their exams. This person isn’t passionate about mathematics but it’s not something he hates. I know that in few years, he will stop this company even if it works well because he will have lost motivation. And that happens often when it’s not a passion.

This case is an exception because it’s very difficult to succeed when you aren’t in a subject that fascinates you. Statistics show that 95% of bloggers give up after 6 months. These are statistics from « Meta-blogs Technorati » which based on millions of blog creations.

I really advise you to create the content on one of your passions otherwise you finish in the 95% of people who give up after 6 months. Outside regulated areas like medicine, you can create a blog in an area where you don’t have skills and learn little by little. You can do that but you have to be transparent about your skills to your audience.

passion

That’s what I do. I had no knowledge of anatomy and biomechanics in sport when I started publishing articles. Everyday I do my research and I learn little by little. The best example is Data Science. I had no knowledge, I paid for a class and I show you what I’m learning and I have not finished this class yet. At the beginning of my articles, you see my sources and that’s my strength.

Which means that you can’t be passionate and have no skill at the start. But it’s not possible to have a profitable blog or Youtube channel if the sector where you start has no economic potential.

To find out if you sector has an economic potential, there are several criteria to check :

  • Are there forums or Facebook groups on this topic ?

    If you find forums or Facebook groups on the subject that you want to do, it’s because there are people who spend several minutes every day discussing this subject. These people are likely to visit your blog or Youtube channel, if you share the content that may interest them.

  • Are there already blogs or Youtube channels on this subject ?

    If you find blogs or Youtube channels that have existed for several years and with a large number of subscribers, it’s that you can become one of their competitors.

  • Are there many people who are passionnate about this ?

    Creating a profitable blog or Youtube channel is like create a company, it’s necessary to do a market research. What is interesting today is that it’s possible to do this with internet. Search on internet your future competitors and analyze them.

There are still a dozen criteria but with these 3 criteria, you’ll have a good base to select your passion that has the best economic potential to create your company with a blog or a Youtube channel.

Share this article if you think it can help someone you know. Thank you.

-Step

Be Really Constant

constant

I watched an Oliver Roland’s video  and I learned good stuff.

Sometimes I subscribe to a blog or a Youtube’s channel because I find the content is interesting and bring me value. But, I don’t know why, the creator of the blog or the Youtube’s channel publishes content once a month. It’s frustrating because this creator has a talent but he’s not constant.

Being constant means doing something regularly. More precisely, it’s to do something that works regularly.

What I’ve noticed with people who have a website and use social media to promote their website is that they find something that works, that attract trafic and that’s all. They do this think that works once and they’re happy.

That is not how theses people are going to be successful over the long term. When you find something that works and attract trafic to your website, you have to do it several times. You need to be an expert in this thing that works to perfect it and use it frequently

It’s not a stroke of luck

dice role playing game

For example, you do a fighting sport. During a fight, you find a technique that works. What do you think : « Wow this technique worked, but I’m going to stop using it. I will not use this technique all my life » or « Wow, this technique worked. I will use it in each fight and perfect it to win the most fight possible all my life » ?

I think you’re like me, you want to win the most fight possible all your life but we’re a lot not to do that. I reassure you, before I was like that. When I found something that worked, everybody said : « Bravo » but in my heart I felt it was a stroke of luck and I couldn’t do it again. It was a huge mistake.

There is a really cool tool to see the number of views and subscribers of some social media (Youtube, Twitch, Instagram, Twitter). If you want to do analyzes, social blade  is interesting for that.

Case study

case study

I’ll take the example of Olivier Roland’s Youtube channel. Olivier Roland have a little more than 136,000 subscribers. When he publish a video, he has around 5 %-10 % views compared to his subscribers number (6,800 views-13,600 views).

There are many Youtubers who have more subscribers than Olivier Roland. And when they publish a video, there are 50 %-100 % view compared to their subscribers number. Beware, there 50 %-100 % views weren’t only made by subscribers. Generally on Youtube there are 40 % of views that were by subscribers.

You know that there are Youtubers with more subscribers than Olivier Roland and they make more views than Olivier Roland each time they publish a video. And these Youtubers make fewer views per month than Olivier Roland. Olivier Roland has about 450,000 views – 500,000 views.

There are Youtubers who have 150,000 – 200,000 subscribers and who easily have 50,000 views – 100,000 views when they publish a video but they have 100,000 views – 200,000 views per month. When you look at the monthly figure, you see that it makes about 1/4 of the Olivier Roland’s views.

Do also research with social blade , you’ll have surprises (that is why, now, I learn data science). Why are these monthly figures low ? This is because they don’t make enough videos and they’re not constant. Making a video per month is not enough.

Making a video per month is very bad for trafficking, it’s bad for the community (audience/subscribers). It’s impossible to retain someone and it diminishes the ability to reach more people. The result is that these Youtubers have fewer view of what they might have, It’s a spoiled talent.

All make sense. When there is little content, there is less to watch, less to share and less to critize.

Be regular

regular

Because there is not enough content, the audience (the community) is frustrated and loses interest and confidence in these Youtubers.

Attention, Youtube is just an example. It’s necessary to be constant in all fields. Being constant create something strong and powerful. Olivier Roland published more than 1000 videos and he was able to do this by being constant.

Being constant to create content regularly creates options to explore new topics for the creator. This create a habit or respect to a pat of the audience. And most importantly, create content regularly, create possibilities to be known, to be shared, to be discussed and to have a better impact in the lives of people.

Quantity VS Quality

quantity quality

Do videos published per day have the same quality as weekly video ? Honestly, it’s not possible. But when you have 7 times more videos in you Youtube channel, it has tremendously more strength and values than some 4K videos.

Sometimes a 4K video can have more impact than 10,000 video in average quality, but it’s just « one shot » as won at the Lotto. And you know that the majority of people who win the Lotto are ruined a few years later.

What about you

what about you morpheus

Yeah, what about you ? I mean, what are you doing in your life that works ? Could you do this more often so that it brings more value to yourself and to the world ?

For exemple, imagine that you like to write and you write 200 words once a week to create your book. Could you increase that to 400 words or write twice a week or write 400 words twice a week ?

Another example, you do sport once a week and it really good for you. Could you increase it twice a week ?

In the comments, I would like you to answer this question : « If you put in place a plan for you to do something that works consistently and regularly, what can it bring as happiness or as value in your life ?

Share this article if you think it can help someone you know. Thank you.

-Steph