Boost Your Marketing Based On Science (Part 1)

I watched an Olivier Roland’s video and I learned good stuff. Let’s see what neuroscience found on things that influence people to buy. The book of Michel Badoc and Anne-Sophie Bayle-Touroulou « Le neuro-consommateur » (in french)  helps us better to understand this. It’s a book that has been written for other researchers and academics. This is why …

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How To Do Sumo Deadlift

I read a Frederic Delavier’s book « Strength Training Anatomy » and I learned good stuff. Standing with the barbell on the floor in front of you. Your legs spread with your feet outside (always in your knees axis) : Bent your legs to have your thighs in horizontal. Your arms are straight, you take the barbell with …

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Understand How Your Workout Works In Your Body (Part 2)

I watched a Jamcore DZ’s video  and I learned good stuff. If you didn’t read the Part 1, click here. Knowing your type of morphology (ectomorph, mesomorph or endomorph) helps a lot to select a training program. Morphology Ectomorph An ectomorph tends to be thin, and struggles to gain weight as either body fat or …

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