Boost Your Marketing Based On Science (Part 1)

I watched an Olivier Roland’s video and I learned good stuff. Let’s see what neuroscience found on things that influence people to buy. The book of Michel Badoc and Anne-Sophie Bayle-Touroulou « Le neuro-consommateur » (in french)  helps us better to understand this. It’s a book that has been written for other researchers and academics. This is why …

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