Mindset To Create Your Company

black, experience, surf, ocean, child, kid

What’s up ? This is THE stephane ANDRE !!! I watched an Olivier Roland’s video and I learned some good stuff.

There is a simple trick to create your internet company. This trick allows you to have the sweetest change possible between your school/job and your job as an entrepreneur. This trick is to consider your company as an experience.

See your internet company as an experiment modifies your state of mind. Here’s how you see your company with this state of mind :

  • Your life isn’t wasted if you can’t create a profitable company to live the live of your dreams.
  • Creating a internet company doesn’t demand a large amount of resources. You don’t need to make a huge investments and spend a lot of money. Before increasing your expenses, you have to decrease your uncertainty by having a product or service that clients buy regularly. Once you have your 1000 loyal clients, you can go to the next step. Here is an article I wrote to have 1000 loyal clients, click here ].
  • The best situation is to create and develop your internet company next to your school/job. I advise you to take measured risks, evolve with baby steps and make changes smoothly. With this strategy, you’re not afraid to start. For me, stopping your school/job to create your internet company isn’t a good strategy because if this company doesn’t work, you will not have the opportunity to create another later. It’s extremely rare for a person to start a company that works really well the first time.

Passion

passion

You know, there’s a secret to not bieng afraid to start an internet company. It’s to create a project that really motivates you. A project that makes you want to work on it, a project that is so rewarding that you no longer want to play video games or watch videos (Youtube, Netflix, etc).

With this mindset of considering internet company’s creation as an experience, it allows you to learn a lot of things. It doesn’t matter whether the company working or not, because you’re learning new things about yourself, human relations and entrepreneurship.

When you start an internet company, it’s important that you achieve several goals. Here are the goals of my blog :

  • Motivate me to have an athlete body like Men’s Physique.
  • If I can’t make this blog a profitable internet company, I know that everything I learned in the creation and development of this blog is interesting knowledge that I could apply in a new internet company.
  • Create a community around this idea of doing sports to be healthy mentally and physically.
  • Make this blog a profitable internet company.

Having a list of several goals is great because if you fail 1-2 of these goals, you still have the opportunity to achieve the goals that remain.

Subscribe to my newsletter and share this article if you think it can help someone you know. Thank you.

-Steph

P.S. If you’re in Miami and you like Caribbean food, go to my cousin’s bistro to eat Haitian food, click here.

Work Effectively And Earn More (Part1)

work effectively

I watched an Olivier Roland’s video  and I learned good stuff.

Everyone wants to work more efficiently to save time and make more money. There are 2 books to learn how to do this and I’m going to do a synthesis of 2. Maybe you already know theses 2 books, it’s « 4 Hours Workweek  » by Tim Ferriss  and « The One Minute Millionaire » by Mark Victor and Robert Allen.

Before you start, it’s important that you know that there is a special relationship between time and money. The idea is to better manage your time in your day to make your money work for you and make more money. There are several actions to put in place to do this and these actions based on 3 laws :

  • Leverage – Leverage gives you the speed to reach your goals faster. With a lever, you can control several elements. There are 5 types of leverage in 5 forms. We’ll see this in detail.

  • Pareto’s law.

  • Parkinson’s law

Lever

lever effect leverage

Let’s start with the leverage and its different points of support. There is a very interesting quote from Archimedes :

« Give me a place to stand, and a lever long enough and I will move the world »

Leverage allows you to reach your financial goals more easily and quickly. The higher the fulcrum is, the higher you can go up and far.

5 points of support

Money from others

Very useful in the real estate because the money of the banks and the tenant can allow you to have an additional income and a heritage. This heritage is largely financed by the money of others.

Skills of others

By meeting professionals who have more experience than you and mentors on your professional field, you can follow their examples. This allow you to access years of knowledge in a very short time, and avoid making mistakes that can cost you a lot of money and waste a lot of time.

Ideas of others

Find a partner who is willing to share ideas. For example to create your business instead of reinventing the wheel, you can join a franchise network to use and implement a business model that has been proven.

Time of others

Use the skills of someone who has more experience than you, by this way you can save. Delegate tasks.

Work of others

Support a team that is capable to manage things for you without you need to give last minutes instructions. Create a team with a list of instructions so that they are as autonomous as possible.

5 forms of support points

 

Mentors

Mentors are an incredible source of information. Select the people who inspire you from the people who have succeeded in the field you want to master.

Team

It’s known to many we can accomplish more than alone. A team makes it possible to work in synergy and to find solutions more quickly. Find people who have the same values as you and who have complementary skills.

One of the best example of a successful team is the team Steve Wozniak and Steve Jobs who together created Apple. Steve Wozniak is a computer genius, he created the first Apple computer, the Apple 1 and he largely created the Apple 2 that made the success of Apple. Steve Wozniak is a very nice person but at the time, he didn’t have the skills to sell these computers. Steve Jobs was a sales genius but he didn’t have the skills to create these computers.

Steve Wozniak and Steve Jobs separately have never been able to create something as impressive as Apple, the association of these 2 people who shared the same values and the desire to offer people computers easier to use have marked the history of computer with Apple.

Networks

The more professional relationships you have, the greater the leverage will be. Grow your network in the areas where you want to share and work.

Skills and tools

Having essential tools to reach the goal and mastering the operation of theses tools increase success. Skills to master are the power of persuasion, rhetoric and humor.

Systems

Using a good system increases the chances of success. To make money, there are millions of systems (there are so many on internet). The perfect system has 5 characteristics :

  1. No need to liquidity

  2. No risk or little

  3. Require no time

  4. Require no management

  5. Require little effort

The truth is that is very, very, very difficult to find an investment system that has these 5 characteristics, but you have to try to get as close as possible to work less and earn more money.

Pareto’s law

pareto law 20 80

Parkinson’s law or the 20/80’s law discovered by the economist and sociologist Vilfredo Pareto. This principle explains that 20% of the countries of the world share 80% of the wealth and that within these countries 20% of the people share 80% of the wealth. Here is the basis of this principle : « 80% of effects come from 20% of the causes », which means that a minimum of causes create a maximum of effects. Always try to identify in your actions or in your company, the 20% of actions which bring 80% of results.

Parkinson’s law

parkinson law time effort

Parkinson’s law discovered by historian and essayist Cyril Northcote Parkinson. This principle explain that the work extends so as to occupy the time available for the completion of a task. For example, if you put 2 hours to do a task that can be done in 1 hour, you still go for 2 hours. To have more time, we must force ourselves to have less. The basis of this principle is to do a task at 50% or 75% of the recommended time to do it.

In this section, we saw leverage, Pareto’s law and Parkinson’s law. In the 2nd part, we’ll see the 5 actions to be effective and the 4 actions to make more money.

Share this article if you think it can help someone you know. Thank you.

-Steph

Sometimes We Are Struggling To Be Healthy

struggling to be healthy

I read a Nerd Fitness article  and there is good stuff.

Doing things we know we need to do may sometimes seem impossible. We know we can have a better lifestyle to « stay motivated » and « get focused ». And yet when we work on a long-term project, we have the impression of always starting from scratch.

We doubt : « What’s happening ? Why I can’t do it anymore ? »

  • I know I need to eat better

    But after cook healthy meals for one week, I don’t have the time to cook and I buy pre-prepared meals.

  • I know I need to train more often

    But after train for one week, I’m less motivated, I see no result and I’m demoralised.

  • I still have a good physique

    But I try to have an athletic body like the pros but it’s always frustrating.

I already tought about it and I think you too. Change this situation can be useless if we aren’t well prepared. It’s like a video game when you will fight a Boss with 50 % of your life without potions.

Boost your inventary

inventory video game

It’s real, I advise to everybody to prepare their meal of the day in advance (like my Instagram’s video) to have health meals. And I advise you to eat 1-3 time per week in a restaurant (see tips for eating at restaurant and staying healthy).

There is the perfect plan and the realistic plan. We like prepared perfect plans to reach our goals but in reality, it’s harder. An imperfect plan executed is better than a perfect plan poorly executed.

  • Potion

    You can go in a restaurant to eat a big plate of rice, protein and vegetables. It’s quickly prepared, it’s not expensive and you have healthy foods in your body.

  • Improve weapons

    Find a blender with a good motor to do fruits/vegetables shakes. It’s perfect for a snack at 16h (4pm).

  • Improve your armor

    Buy a rice cooker to save your time in evening.

These elements help you to reach more easily your daily calories goal. I have never plan my meals for all the year, I plan what I will eat each week (when I go to the supermarket) and each day, I do my best to eat as healthily as possible despite the unexpected. It’s this imperfect plan that I use and I see results ! If I had continued to follow my perfect plan, I think I would have given up because of my environment.

Now, when I see old friends they’re surprised to see how my physique changed better and there are some who jealous me (but there is less brawl than before, it’s cool).

In a video game, when you will fight against a new Boss, you will have the maximum of potions to have the maximum chance of winning. When you attack a new problem in your life, adjust your priorities to build a new habit or miss your attempt to be healthy.

Mercenary and strategy guide

mercenary

In a video game, you can have mercenaries to help you to fight the Boss and you can unlocked strategies can help you have the advantage.

You used strategy guides or tutarial video to help you to beat a difficult Boss. Some people say it’s « cheat » but it’s up to you to follow instructions and execute them properly for it to work.

In life, you can also have mercernaries and strategy guides. You can find tutorials like « How to do squat properly » or « How to create your workout plan » but often it’s our lack of knowledge or lack of confidence that keeps us from succeeding.

Have a great mercenary (personal trainer) to reach your goal who all times yelling, prodding, educating and helping you to have results. Just have somebody to help you for one session or for one week can do the difference between long term success and long term frustration.

That means you need to have a mercenary (personal trainer) forever ? No, but it’s good to have the opportunity for several months to learn from a great mercenary (personal trainer) to follow the patterns set out in a strategy guide to have confidence to attack the Boss without being assisted.

A victory is a victory

victory

When you try to fight the Boss, all that matter is that you have 1 % of life when the Boss has 0 %. This can be an ungly fight and even you used 10 potions, this victory is important to continue. It’s for this reason you buy potions and upgrade your armor. This is what make the difference between victory and throw your controller against the wall.

The life is the same and it’s important to organize priorities to have success :

  • Discuss with your family about the financial investment to have a better health (gym, mercenary)

  • Save money to by health product and have tools necessary to avoid to eat at restaurants everydays.

Organize your priorities to reach your fitness goals and others aspects of your life, right now. There are Bosses that you fight with 50 % of your life ?

  • Hard to meditate everydays ?

    Use calm.com  and follow the 2 minutes of meditation guide (strategy guide).

  • Hard to start yoga ?

    Subscibe to a yoga class for a month to learn movements. By this way, you will have more confident to do yoga at home (mercenary).

  • Hard to eat better ?

    Seek in Craiglist or another website that do the same thing and find a Chef to prepare meals for you at a reasonable price for a month (improve inventory)

  • Hard to walk more ?

    Buy a Fitbit and train you body to walk 10 000 step each day until you can do it without technological assistance (improve armor).

  • Hard to do squat and deadlift properly ?

    Hire a personal trainer to learn properly to do squat and deadlift. Contact this personal trainer one month later to check your technique (mercenary).

  • Hard to learn a new language ?

    Use iTalki.com  and speak with a native speaker and in exchange you learn to him/her your native language. (improve your group).

Yes, it’s possible. You will try several times and you will do several mistakes to improve yourself and it will be difficult. The most important is to know why you do all these things and not the others. It’s to improve your lifestyle and you’re the only person to do it.

What is the Boss you’re fighting and what mercenary, armor, potion, you use to build this new habit to beat it ?

-Steph

P.S. Do you want a free program training ? Click here 

Smartphone apps:

To track my training program, I use Jefit 

To track my calories, I use MyFitnessPal 

By Word Of Mouth

word of mouth

I watched an Olivier Roland’s video  and there is good stuff.

Talk about word of mouth because a lot of time we hear : «  anyway marketing is useless because if your product is good, it will spread naturally with word of mouth, people will recommand it ».

It sells itself

it sells itself

Olivier Roland talked with a guy who is responsible of marketing operations of his book « Tout le monde n’a pas eu la chance de rater ses études » (in english : Everyboy didn’t have the chance to fail his/her studies). Olivier Roland tell him for the next months, he will be focus on promoting his book. The responsible of marketing operations tell to Olivier Roland that if the book is good, the first readers will talk about to their friends.

Olivier Roland replied that precisely it’s important to make the maximum of promotion of the book to have the maximum of first readers.

If you think you product is so good that it will trigger a good word of mouth. Is it better that it’s already triggered with the first 15 or 100 people you talk about or 10 000 people who will have seen the marketing campaign and buy your product ?

If you think that each person who buy your product will recommand it to another person. Is it not better to do a big marketing campaign because you know that the return on investment will be 2 times higher than what you would have if nobody recommanded your product ?

The truth is word of mouth is often use as an excuse to do nothing. We must do the opposite. If you have a good word to mouth with your product, you should do the maximum for the marketing campaign because you will have :

  1. A direct return on investment that can be measured over the duration of the marketing campaign

  2. An indirect return on investment that is long term because each customer who buy your product because they saw your marketing campaign will also recommend it to one or more people.

Conclusion

When you have a great product that have a good word of mouth, it’s the moment to do the maximum to promote it, do a big marketing campaign several months after its launch.

The next time when a person tell you : « Don’t worry, your product is so good that it sells itself ». Take a deep breath and explain to this person that it’s precisely because the product is good, a big marking campaign is good to reach the maximum of people.

Look movies, regardless of whether the movie is good or bad, there is always a big marketing campaign. Then the word of mouth decides if the movie stay in the box office or not. Do a marketing campaign for your product like a marketing campaign for a movie.

There is a lot of good products than haven’t been successful because of this excuse. Don’t be the next.

-Steph

Choose The Gym

choose gym

You know, it’s important to choose the gym to achieve your objectives. Often I was training in gym that weren’t well equipped to help me evolve. And do you know why ? It was because of the price.

Later, studying the professional bodybuilders lifestyle , I found that they could spend $ 1,000 per week only for food. This is clearly more than the annual subscription in a gym, it’s awesome, right ? This is what Jay Cutler spends on food.

centre sportif sous-moulin

Listen, I started with a bench and two dumbbells in my bedroom. Then in the gym of the sports center « Sous-Moulin ». It was really, really cheap, CHF 200.- per year. But there was no dumbbells, no barbells. There were 2 bikes, 4 upper body machines , 1 Leg Press, 1 cable machine, one treadmill. It wasn’t a bodybuilding gym but it was for players of soccer, basketball, volleyball and ice hockey. After 1-2 years, I lifted almost all the weight in the machines.

Then I changed to go to the gym « Silhouette » which is equipped for bodybuilders but it was CHF 800.- per year. It was next to my work. After I moved, changed jobs and I go to another gym « Silhouette » but it cost CHF 1,200 per year. After 6 months, I hadn’t paid for everything so they blocked my access.

silhouette

For 2 years, I’m not trained because I really had money problems. But I missed it so much (my 2 dumbbells were too light) I told myself that now I will make an investment on my body as I make an investment with my studies.

I returned to the sports center « Sous-Moulin » (they changed nothing) and the same, 1-2 years after I changed. This time for the gym « Non-Stop Gym », CHF 550.- per year. Everything was fine, the heaviest dumbells were 32.5kg (71.65lbs), I thought I was going to take a long time before use it. After 6 months, a gym’s member tells me that I look him bad. People stop us, calm down.

non-stop gym

1 month after, he seemed to attack me by surprise, people stop us but he insists aggressively. I do what I have to do, the gym’s staff watch the video and tell me I did more than defend myself, our subscriptions are terminated.

In disaster, I find a gym « Fitness Park » after the border which costs me EUR 350.- per year. I’m in the gym since 1 year and I lift 34kg (74.95lbs) dumbell benchpress. « Non-Stop Gym » hadn’t 50kg (110.2lbs) dumbbells. Right now this « Fitness Park » grows and attracts more and more bodybuilders and Crossfit athletes.

fitness park

I decided to make a Men’s Physique competition in 2018 and this gym is perfect for me to achieve this goal. But have you seen my journey, when I took the decision to invest in my body as my studies, I focused on the equipment’s quality to reach my goals.

An investment have results in the long-term, choose a gym, it’s similar. The sports center « Sous-Moulin » was a waste of time and money.

And you ? How do you choose your gym?

-Steph